An investigation of the failed (or successful) attempt of a Multinational Enterprise to operate successfully in another country

“Lessons learnt: An investigation of the failed (or successful) attempt of a Multinational Enterprise to operate successfully in another country”

This is your opportunity to develop research and report writing skills, and to apply to a real scenario some of the concepts and theories discussed in the lectures and tutorials. You can select a multinational company of your choice or write a report on one of the options below.

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