Analyse an entrepreneur of your own choice

Individual, structured essay format

Analyse an entrepreneur of your own choice – try not to use Richard Branson or many of the well known one’s usually found in main-stream enterprenuerial textbooks

Discuss the history, development and growth of the entrepreneur to see what made this person successful?

Discuss the role of their family and socio-cultural background in the development of their entrepreneurial passion
Discuss the type of businesses they developed and the competitive advantage of the business compared to other entrepreneurs
Discuss future suggestions for the entrepreneur including different types of businesses or avenues (eg selling their business) they may take
(A case-study of Napoleon Perdis will be worked through as an example prior to this assessment being due)

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