Motivation: Content Theories
General Framework
Describe the difference between a content theory and a process theory of motivation citing examples of
how some process theories, under criticism, have been reduced to content theories.
Individual Components
1. Discuss Maslow’s theory and detail the criticisms that have been levelled against it
2. Discuss Hertzberg’s theory and detail the criticism that have been levelled against it
3. Disciss McGregor’s theory of work motivation
4. Behavioural science research expects to be scrutinized and criticism levelled against it.
Summarise with examples from Hofstede’s work through to the theories of motivation