With reference to relevant academic literature, discuss whether open innovation is ‘A Fad or a Phenomenon?’

Assessment Question, Guidance and Marking Criteria

 

Assessment 1: Open Innovation

Module Assessment Weighting: 50 per cent

 

Assessment Question

With reference to relevant academic literature, discuss whether open innovation is ‘A Fad or a Phenomenon?’ (Chesbrough and Brunswicker, 2014).

Chesbrough, H., & Brunswicker, S. (2014). A fad or a phenomenon?: The adoption of open innovation practices in large firms. Research-Technology Management, 57(2), 16-25.

 

Guidance

Themes and issues to address in the assignment

  • The motivations of companies to engage in open innovation.
  • The adoption of open innovation in large companies and SMEs.
  • The benefits of open innovation; the link between open innovation and performance.
  • Challenges to the development of open innovation as a management approach/paradigm and as an area of research.
  • Use examples and cases to support your work where appropriate.
  • Include a critical reflection section to identify critical lessons from the assignment
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